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CONTENTS

Éditorial ........................................ 3
For an institutional approach to corporate governance: Making sense of NGO campaigns in global apparel chains F. PALPACUER ........................ 5
The Strategic Management BOP: An Integrative Theoretical Framework A.-Ch. MARTINET et M.-A. PAYAUD .............................................. 19
The Narrative Identity of the Socially Responsible Manager: The Contribution of Anthony Giddens Theory P. GILORMINI ........................................ 31

The Managers of Sustainable Development in French Firms: Who are they?E. CHIAPELLO et F. GITIAUX ....................................................... 43
A Communicational Analysis of CSR Texts: The Case of Ethical Charters and Codes R. HUËT et C. LONEUX ........................................ 54
Special Issue 2009: Call for Papers: Critical Approaches to CSR ............... 63
Instructions to authors ............................................ 65



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