CONJOINT ANALYSIS: PRESENTATION OF THE METHOD AND POTENTIAL APPL

€9.48
Quantity
Add to wishlist
In Stock

Conjoint analysis is a technique for handling situations in which a decision maker has to deal with options that simultaneously vary across several attributes. Until now it has remained underused in human resource management, although this methodology enables to study the preferences of employees and/or employers confronted with choices in the various areas of HRM. The article first presents the method of conjoint analysis. It then shows its interest and potential applications for researches in human resource management.

SKU-1148
30 Items
2050-01-01
New

16 other products in the same category:

This website uses cookies to ensure you get the best experience on our website