Responsible Finance in the world

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How to decipher and better understand the complex and growing
world of responsible finance — a practice that presents itself as an alternative?
From 19th-century solidarity to green bonds and crowdfunding today, to socially responsible investment in the 20th century, responsible finance has sometimes been diverted from its historical values. Nevertheless, it is able to complete the panoply of financing the economy in a quest for meaning.
Intended for a broad audience, from students to researchers and managers, this book demonstrates, with the help of new digital technologies, that responsible finance can reconcile economy and humanity.
Structured in three parts and based on many examples, this new opus deals with all aspects of responsible finance at international level, discusses the risks and uncertainties of this economic practice, analyzes its different actors, products, tools, and markets, from research to promotion and distribution.

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Our environment is constantly changing new technologies, changes in purchasing behaviour, instantaneous information available to almost everyone, public health issues…

In this highly competitive context, the sales function is more than ever the driving force of the company, which is looking for professional salespersons capable of adapting, selling successfully and achieving their objectives.

ISBN : 978-27472-3500-6

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